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Product Manager, Marketing

  2025-08-26     Balsam Brands     Boise,ID  
Description:

We are looking for a customer-obsessed Marketing Product Manager to lead the strategy, development, and optimization of our marketing technology stack. In this role, youll partner closely with marketing, engineering, and analytics to build tools and workflows that improve customer acquisition, retention, and lifetime value across our digital channels. As a Product Manager, you will lead a cross-functional pod focused on delivering high-impact outcomes. You will be responsible for contributing to the strategic vision, identifying and prioritizing customer and business problems, and ensuring our digital product investments drive measurable value. This full-time position reports to the Senior Product Manager, Digital and is expected to work in a hybrid model, which currently includes Monday, Tuesday, and Wednesday in-office. What youll do: Lead a complex and/or high-impact product pod, including collaboration with stakeholders, engineering, QA, and analytics Conduct customer research an...Product Manager, Marketing, Manager, Product Management, Team Member, Business, Business Services


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